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Anca Abaza 

Marketing Director

BRD - Groupe Societe Generale


Highly enthusiastic, sparkling professional, blending the 20 years passion for Marketing with the newer found deep interest for sustainability. Strong believer and driver of changes in mindset and lifestyle.

Using the storytelling talent to share a clear vision about leadership, thus rallying everyone around the common belief in the power of personal example.

19 years of over-achievement track record in high profile roles, spanning across Beauty Industry, IT&C, FMCG and hospitality for landmark companies with global business exposure - Henkel, Liberty Global, Telekom A.G., Pepsico, Vodafone, Hilton. Recently experimenting with more independent projects, testing professional life on the other side of the barricade.


My Leadership motto

Leadership is not a matter of position or title, but of action and most of all personal example. Be the change you want to see in the world and you will see that change.

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Anca Abaza
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